👊🏽 Special Edition: Ganas and I invested in Avify!
This is a special edition of Lolita's Newsletter, monthly newsletter of curated actionable insights and resources for 20,000 underestimated founders, funders, and friends.
Hi all! I’m so excited to share with you that Ganas Ventures and I joined the Avify family, and so can you!
🏃🏽♀️💨 Catch up.
Since we launched Ganas Ventures, we invested in Latitud’s seed round, co-led by a16z/NFX, Around’s seed round led by Leap Global Partners, Shappi’s seed round led by Sixers Innovation Lab, Leadsales’s pre-seed round led by Ulu Ventures, Masa’s seed alongside DCG, Storybook’s seed round alongside Magma Partners, Ask Alex’s pre-seed round led by Village Global, Distribute’s pre-seed round led by LiveOak Venture Partners, Papaya’s pre-seed round led by Chingona Ventures, Chptr’s seed round led by Grit Capital Partners, The Swarm’s seed round led by 500 Global, Careerflow’s pre-seed led by Oasis Ventures, and others we’ll be announcing soon. We’ve raised capital from unicorn founders and LP/VC thought leaders, and Ganas and I were featured on the Nasdaq Tower for our leadership in equity within the startup-VC ecosystem! Now, we’re excited to announce our latest investment into Avify!
Ganas Ventures and I have invested in Avify, alongside pre-seed round co-investors 500 LATAM, Zemu VC, and Caricaco. In their mentor and advisor community, they have LATAM ecommerce CRM experts like David Hemmat, Founder of Blue Coding, and Alfonso Maytorena, BD at Melonn.
🦄 👊🏽 Avify investment TL;DR
There’s a lot to love about Avify. They are…
Visionary technical founding team with startup-market-fit
Tackling $1.8 trillion inventory distortion challenge
Strong traction with MRR growth and $2 million GMV
Active community of over 200 members driving innovation
Have top inventory management experts as mentors and advisors
Founders, apply for investment here. 👊🏽 LPs, apply to invest in Ganas here.
Avify. Avify is a SaaS platform addressing the $1.8 trillion global challenge of inventory distortion. Automating inventory tracking across sales channels, locations, and services, Avify is working to deliver cost savings, improve brand perception, and streamline operations for SMBs in Latin America. With nearly 20 times faster order processing, Avify is an essential tool for SMBs in a competitive business landscape.
Team. The Avify co-founding team is composed of three computer engineers and a marketing expert, boasting a notable six-year history of collaboration stemming from a previous ecommerce tech startup. United by a shared vision to tackle the formidable $1.8 trillion global inventory distortion challenge, this tightly-knit team is well-prepared to craft a transformative SaaS platform. Alexis González, the CTO, is recognized as the tech maestro, well-versed in leading-edge technologies such as NodeJS, PostgreSQL, and AWS, which are pivotal to Avify's technological prowess. Pablo Gutiérrez, the Chief Ecommerce Officer, has earned acclaim for his expertise in platforms like Magento, Shopify, and WordPress, ensuring the seamless operation of Avify. Pedro Gutiérrez, the Chief Executive Officer, with a background as a Computer Engineer and a Master's Degree in Business and Information Systems, has an extensive history as an empiric UI designer and is experienced in Digital Marketing, Funnels strategy, and Landing Pages for E-commerce solutions. Pilar Sánchez, serving as their CMO, brings to the table a unique blend of experience in marketing, logistics, and graphic design. Together, they have what it takes to confront the challenge of inventory distortion.
Market. In the vibrant Latin American market, Avify operates within a substantial TAM valued at $200 billion. Their focus lies within the SAM, a significant $40 billion segment that encompasses SMEs in various sectors such as fashion, beauty, and electronics. Notably, the persistent global challenge of Inventory Distortion, estimated at $1.8 trillion, underscores Avify's opportunity to address this critical issue in the Latin American landscape.
Traction. Avify is gaining strong traction in its journey, with Monthly Recurring Revenue (MRR) that’s growing at a median of 30% MoM, with Average Revenue Per Account (ARPA) seeing an increase of 19.2% and achieving an impressive $2M in Gross Merchandise Volume (GMV) over the last 12 months. With a robust pipeline of over 100 qualified leads, and customers capturing value from leveraging the platform, Avify is poised for success.
Catalyzing the Future of SMB Inventory Management in Community. Revolutionizing Latin America's SMB inventory management, Avify is leading the charge through the strength of community. With an active, thriving, and growing network of over 200 members, Avify pioneers innovation in the region. Their platform not only automates inventory tracking but also fosters collaboration and knowledge sharing among customers. This community-driven approach is reshaping how Latin American SMBs manage their inventory, equipping them with essential tools and support to excel in the dynamic e-commerce landscape. Avify's commitment to community engagement serves as a distinctive advantage, ensuring their continued success.
Roadmap. Avify's vision is clear: to create the ultimate Operating System for commerce, providing full traceability for millions of SMBs in Latin America. They aim to become the top solution for tackling inventory distortion, with potential exit opportunities from industry giants like Shopify, Amazon, or Mercado Libre.
😇🚀 You can also join the Avify family
Join the Avify family as a customer here and become a Ganas LP.
✨ Lolita Taub, GP at Ganas Ventures | twitter | luma
Ganas Ventures invests in pre-seed and seed community-driven startups in the US and Latin America. Learn more at ganas.vc.
Disclaimer: Ganas Ventures is a 506c fund that allows us to publicly solicit for our raise. All are welcome to apply to become an LP; however, commitments to Ganas Ventures will only be accepted by accredited investors.